220
Total Registrants
217
Combined Unique Attendees
187
Day 1 Attendees
160
Day 2 Attendees
122
Day 3 Attendees
101
Attended All 3 Days
71.8%
Registrant Show-Up Rate
7
Total Purchases
2.8%
Attendee → Buyer
2.3%
Registrant → Buyer
508.0
Avg Minutes in Room
30
Discovery Calls Booked

Attendance Over Time

Day 1 — July 13

Unique people present per 15-min interval, from 9:45 AM

Day 2 — July 14

Unique people present per 15-min interval, from 9:45 AM

Day 3 — July 15

Unique people present per 15-min interval, from 9:45 AM

Day-by-Day Retention

Attended all 3 days: 101  •  exactly 2 days: 50  •  exactly 1 day: 66  •  combined unique across any day: 217

All People

Name Email Phone Registered Day 1 Day 2 Day 3 Total Days Minutes Purchased Booked Call

Booked-a-Call Report (Discovery Calls Only)

30
Discovery Calls Booked
23
Confirmed
7
Cancelled
76.7%
Confirmation Rate
4
Call Bookers Who Purchased
SegmentCount
Booked a call & registered for the challenge27
Booked a call & attended (any day)27
Booked a call & purchased4

Discovery Calls Booked: Day 2 vs Day 3

Grouped by the challenge day the call was originally booked on (Date added), not the day attended.
DayBookedConfirmedCancelledConfirmation Rate
Day 2 — July 142519676.0%
Day 3 — July 1554180.0%

Take-Action Rate (Attendee → Booked a Call)

Of the people who attended that day live, how many went on to book a Discovery Call (any day).
DayAttendeesBooked a CallTake-Action Rate
Day 1 — July 131872513.4%
Day 2 — July 141602616.2%
Day 3 — July 151222419.7%
Name Email Phone Owner Calendar Requested Time Outcome Rescheduled Registered Attended Purchased

Purchase Funnel

Purchases are tracked from KMC's confirmed buyer list for the coaching program offer (not the paid challenge ticket itself). Registrants include succeeded ticket transactions (Challenge-Fast-Action, Challenge Gen Ad, Challenge VIP/Platinum tiers) from the two challenge funnels only; unrelated products, subscriptions, and other-event transactions in the source export were excluded.
StageCount% of Registered
Registered220100%
Attended (any day)21798.6%
Purchased72.3%
Purchasers who attended all 3 days: 4  •  partial days: 2  •  zero days live (replay/late buyers): 1

Data Cleaning Audit Trail

SourceRaw RowsStaff RemovedBots RemovedNo EmailUnique Kept
Zoom Day 161722101187
Zoom Day 252717101160
Zoom Day 343532132122
Same-day (Day 1) sign-ups excluded from registrant count: 0
Staff rows removed from Booked-a-Call data: 5
Non-Discovery-Call appointments excluded (e.g. Onboarding Team Calendar): 8
Zero duplicate emails and zero @kristamashore.com rows verified in the final combined dataset.